Main advantage of Broadcastic Advertising—it gives you knowledge about your customer! No spinner can do that! Now imagine the next step—after successful Broadcastic campaign you will receive report with all messages and dates/times. What would you do with the report?
Broadcastic vs. Sign Spinner
Attract Customers
Yes
Yes
Know Customers
No
Yes
Customer's Picture/Avatar
No
Yes
Customer's Location
No
Yes
Customer's Bio
No
Yes
Monitor customer's thoughts for keywords
No
Yes
Follow up after the purchase
No
Yes*
Create lasting Relationship with a customer
No
Yes*
(*) We provide report which may lead you to take action. Additional implementation required
Now imagine matching date and time of each message with date and time of a sale! Say, you have a MagicPie store and @Josie got Broadcastic message and came to your store and bought a raspberry-banana pie. You can, say in 1-2 days, after the purchase send @Josie a message
MagicPie
MagicPie: @Josie Thanks for visiting MagicPie the other day. We know how much you love pies, so please accept 15% off coupon from us
You may also want to monitor @Josie’s messages and see if she’s hungry.
Josie
Josie: could use some pie in my life i got a SWEET TOOTH!!!
MagicPie
MagicPie: Hey @Josie, did u know we have pie delivery to your house, if you order by midnight? Sandy can stop by with your pie in about 20 minutes
